The Pathfinder Series

Leverage your vacation as a marketing tool with help from your BDM

9/9
2024

Tags :

Marketing, Creative

Leverage your vacation as a marketing tool with help from your BDM

To learn more techniques and how to become a travel agent, sign-up to become a travel agent today!

Are you heading to a location you sell or want to sell soon? Schedule a meeting with your BDM (business development manager)!

Meeting with your BDM, they will help you brainstorm how you can leverage your vacation as a marketing tool.

Together you can strategically come up with a plan to grow your travel business.

Plus, they can provide tips and tricks for maximizing your on-resort and destination experience.

Why Meeting with Your BDM pre-trip is a Great Idea

Here are some reasons why meeting with your BDM before your trip is a smart move:

Targeted Marketing: By sharing your travel plans, your BDM can help you tailor your marketing efforts to specific destinations or experiences. This can be especially effective if you're planning a trip to a new location you want to promote.
Content Creation Ideas: Your BDM can suggest unique content ideas based on your itinerary. Whether it's creating a blog post, sharing photos on social media, or filming a video, this content can help attract potential clients.
Networking Opportunities: Your BDM may have connections at the destination you're visiting. They can introduce you to local tourism boards, hoteliers, or other industry professionals who can provide valuable insights and potential partnerships.
Personal Experience: Experiencing a destination firsthand gives you credibility and allows you to provide more personalized recommendations to your clients. You can share your own insights and experiences, making your marketing efforts more authentic.
Sales Training: Your BDM can offer tips and tricks for maximizing your time on-resort. This might include learning about the best times to visit attractions, how to negotiate rates, or how to leverage loyalty programs.

By meeting with your BDM before your trip, you can develop a strategic marketing plan that leverages your personal experience to grow your travel business.

Learn more about this by signing up for one of our Online Travel Agent Academy Courses.

To learn more techniques and how to become a travel agent, sign-up to become a travel agent today!

Apply Now!

The Pathfinder

The Pathfinder is a series of articles designed to support a travel entrepreneur's journey to success. Navigate your way through a variety of topics that are top of mind for travel business owners. Lia's helpful tips will guide you whether you are just starting your journey or a Pro fine tuning their business.

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